BRET GREENSTEIN

Bret leads PwC's US AI, Data and Analytics Strategy and Alliances. He has an additional role leading Generative AI for the firm. He has worked for over 25 years helping clients to transform through the adoption of new technologies, including Generative AI, Data, Internet of Things, and Cloud, to deliver new business models and new ways of working. He joined PwC from Cognizant where he was the SVP and Global Head of AI and Analytics. Prior to that he worked in IBM as a P&L leader for multiple software and services brands, and he was the CIO for IBM's Growth Markets based in China.